Wolf of Wilderness
Wolf of Wilderness is a private label pet food brand launched by Zooplus AG, a European online retailer of pet supplies, in 2017. Positioned within the premium segment, its product line emphasizes grain-free formulations and high meat content, aligning with ancestral canine diets. The brand operates exclusively through Zooplus's e-commerce platforms across various European markets.
Wolf of Wilderness's average Chowmark Score of 40 falls below our recommended threshold. Some products in this line have ingredient quality concerns or recall history that warrants closer attention. We recommend reviewing individual product scores and comparing against higher-scoring alternatives.
