Meijer

Meijer pet food is a private label brand owned by Meijer, Inc., a regional American supercenter chain founded in 1934 by Hendrik Meijer. Positioned as an economical option, the brand offers a range of pet food products primarily for dogs and cats, sold exclusively through Meijer retail stores and online platforms. Its market strategy focuses on providing value-priced alternatives to national brands within the company's established grocery and general merchandise framework.